Saving your time
You are currently juggling content creation, analytics, and posting. If you bring on a social media manager, you still have to train them and manage their day-to-day work. That does not help your workload. You need a way to get your student wins and lessons in front of more people without adding another task to your plate. A system that automates the distribution of your content is much better for your own sanity and performance.
How a network lightens your load
A managed content network is a set of many brand-owned Instagram pages that post your existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE. This means you do not have to worry about posting schedules. You provide the content, and the network handles the rest. This frees you up to focus on strategy and the quality of the videos, rather than the manual labor of social media management.
Proving results to leadership
When you have to report on performance, numbers matter. A single social media manager might reach a few hundred people. A network of pages can reach thousands. It is much easier to prove the value of your work when you have a wider distribution. You can show that your lessons are reaching a broad, engaged audience. This makes you look good to your leadership team and justifies the budget you spend on the distribution tools.
Managing the platform reality
Automation is against Instagram terms, so occasionally a page might get banned. TIDE will replace those pages for you. As a marketing manager, you just need to know that this is the process. You are not manually managing the risks; the provider is. You can focus on creating the best possible content for your students while the network ensures that content gets seen by as many people as possible.
Automate your distribution so you can focus your energy on creating high-impact content for your students.
See your network before you hire.
Tell us what your edtech company already makes and how you get customers today. We'll show you a real network running live and tell you honestly whether it fits. It costs about the same as one marketing hire.
Follow-up questions
Does this mean I stop working?
No, you stop doing manual posting. You now focus on making better content that the network will amplify.
Can I trust the provider?
They handle the technical risks of account management, allowing you to focus on the creative side of your role.
How is this different from a scheduler?
A scheduler just posts for you. A network posts on many different accounts simultaneously to maximize your organic reach.