Expanding your reach strategy
Your main account is great for engagement, but it will never reach the scale you need for sold-out events. You need a distribution engine that pushes your content into the discover feeds of your target market. A network of pages provides this by casting a much wider net and capturing traffic that your primary account cannot reach.
Why organic volume matters
Organic volume is the backbone of a successful event campaign. It builds the hype and social proof you need to drive ticket sales. By using a managed network, you automate this volume. You get to focus on the campaign creative while the machine ensures it is seen by as many people as possible.
The mechanism of the network
A managed content network is a set of many brand-owned Instagram pages that post your existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend. It is a distribution powerhouse.
Navigating platform policy
Running many accounts with automation is against Instagram terms, some pages get banned, and TIDE replaces them. This is simply the reality of using an automated network. As a CMO, you understand the risk-reward tradeoff. The massive increase in organic reach for your event launch is well worth the maintenance cost of handling the account churn.
Develop an organic distribution engine with a managed content network to open up new audiences and drive consistent ticket sales for all your events.
See your network before you hire.
Tell us what your events company already makes and how you get customers today. We'll show you a real network running live and tell you honestly whether it fits. It costs about the same as one marketing hire.
Follow-up questions
How do I track which pages are performing?
The provider can help you tag content to track traffic sources. This lets you optimize the network over time for better performance.
Can I use this for multiple events at once?
Absolutely. The network is flexible. You can allocate different parts of the network to different events based on the target audience.
How do I maintain consistent quality?
Curate a set of high-quality, reusable assets, trailers, clips, highlights, that work well for short-form video formats.