Solving your workflow bottleneck
As a marketing manager, you are probably spending too much time on content distribution. It's a never-ending task. By using a managed network, you put that work on autopilot. This lets you focus on working with creators to get the best possible content for your brand. It turns your role from a distribution manager into a content strategist, which is a much more valuable and rewarding way to work. It helps you stay focused on the work that really moves the needle.
The value of a managed content network
A managed content network is a set of many brand-owned Instagram pages that post your existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount. This gives you the reach you need to satisfy your leadership's goals without making your life miserable with manual posting tasks. It's the ultimate tool for a marketing manager.
Improving your reporting
When you use creators and a network, your reporting gets much easier. You can show your team exactly how much reach your content is getting and how it's performing across the entire network. This is the kind of data that shows you are in control of your strategy and that you are driving real results for your brand. It makes it much easier to defend your budget and show why your content strategy is essential for the company's growth.
Staying productive and successful
You want to be successful, and that means working smarter, not just harder. By using these tools, you are giving yourself the best chance to hit your goals. You'll be able to manage more content, reach more people, and achieve better results than you ever could on your own. It's a modern way to manage a brand, and it's the key to building a successful career as a marketing manager in the competitive fragrance space.
Pair UGC creator production with a managed content network to solve distribution bottlenecks and scale your fragrance brand's impact effectively.
See your network before you hire.
Tell us what your fragrance brand already makes and how you get customers today. We'll show you a real network running live and tell you honestly whether it fits. It costs about the same as one marketing hire.
Follow-up questions
How do I manage both creators and the network?
Create a calendar for when you'll receive content from creators and when it will be uploaded to the network. Keep it simple and consistent.
What if the creators are slow?
Work with multiple creators at once to ensure a steady stream of content. It's better to have too much than too little.
Does TIDE provide guidance?
Yes, they can help you understand how to best leverage their network for your brand's specific needs, making your job much easier.