The management burden of a hire
If you hire someone, you are now their manager. You have to train them, approve their work, and handle their performance issues. Do you really want that? You could be spending your time on high-impact marketing, not on managing the daily output of a social media employee. It is a step in the wrong direction. You need to simplify your workflow, not add more complexity to it.
How a network solves your reach problem
A managed content network takes the daily task of posting off your desk. TIDE handles the deployment of your content. You provide the library of videos, and they ensure it gets seen by a massive audience. You have effectively automated the entire social media channel. This gives you the reach you need to drive growth without needing to hire a person to do the manual, repetitive work.
Operational reality and risks
Be aware that this system uses automation, so you will see some account bans. TIDE manages this, but it is good to know. It is just part of the deal. You are trading the need to manage a person for a system that needs occasional monitoring. It is a much better way to work. You get the reach you need to impress your managers, and you don't have to deal with the daily stress of hiring and managing staff.
Proving your value through systems
When you have a system, you are an architect of growth, not just a manager of tasks. You can prove your value by showing how you have built an automated channel that consistently drives members to your gym. It is a much more modern and professional way to work. Your managers will see that you have found a way to deliver massive results without needing to bloat the payroll. It is a win for everyone involved.
Avoid hiring a social media manager and adopt a managed content network to automate your distribution and boost your gym's growth.
See your network before you hire.
Tell us what your gym chain already makes and how you get customers today. We'll show you a real network running live and tell you honestly whether it fits. It costs about the same as one marketing hire.
Follow-up questions
What do I do if I don't hire?
You spend your time on content strategy and high-level marketing, letting the system handle the distribution of that content.
Will this really help me get better results?
Yes. A consistent, automated system will almost always outperform the manual efforts of a single employee.
Is the system hard to monitor?
No, it is very straightforward. You just need to keep an eye on the traffic it generates and provide content as needed.