Solving the reach and output problem
You are probably working hard on your social media, but your results aren't following. That's because you are limited by the reach of your main page. A managed content network is a set of many brand-owned Instagram pages, for example 50 pages like gym.daily or gym.clips, that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount.
Proving your value to leadership
When you have a network, you have something to show for your work. You can report on total impressions across all pages, total local reach, and the direct correlation to new member trials. This is the kind of data your leadership team wants to see. It makes you look like a pro, and it makes your job a lot easier. Stop defending your lack of results and start presenting a growth system that is working.
Focusing on what you do best
Your creative is the most important part of this. Since the distribution is taken care of, spend your time making your videos better. Film your members' transformations. Capture your coaches' energy. Show the reality of your gym floor. This is the content that gets people to sign up. When you produce high-quality, authentic clips, the network makes them perform even better. You get to be the creative engine that drives the gym's growth.
Managing the technical side easily
Instagram might ban a page here and there. Don't worry about it. A partner like TIDE takes care of all the technical stuff, including the replacements. You don't have to lift a finger to fix it. Just keep providing your best video assets. This is the easiest way to get the reach you need to succeed, without all the stress of managing 50 different account passwords yourself.
Your social media is failing due to limited distribution; fix it by syndicating your content across a managed network to drive sales.
See your network before you hire.
Tell us what your gym chain already makes and how you get customers today. We'll show you a real network running live and tell you honestly whether it fits. It costs about the same as one marketing hire.
Follow-up questions
How do I make sure this fits my schedule?
It's designed to fit your schedule. You provide the content, and the network does the rest. It's actually designed to save you hours of work each week.
What's the best way to get started?
Identify the best content you've already created, and work with TIDE to start syndicating it. You'll see the impact in your engagement metrics almost immediately.
Will my boss support this?
They will support the results. When they see more trials and more local engagement, they will be glad you implemented a strategy that actually works.