Phase 1: Setup and workflow design
Your first month is about building the system. You need to design the process for your sales team to capture videos. Keep it simple: they record, they upload. You are the filter. If you spend too much time editing, the process will break. Your goal is to fill the shared library with enough content to keep the network active. Spend this time training your team and troubleshooting any bottlenecks in the video submission process. This is the foundation of everything that follows.
Phase 2: Monitoring and adjustment
In month two, the network goes live. You will start seeing your brand appearing across multiple pages. This is when you should monitor the engagement closely. Is the content you are collecting getting views? Are there specific types of videos that are driving more profile traffic? Use this feedback to give your team better instructions. If you see that short, punchy walkarounds are winning, tell them to do more of those. You are managing the quality of the input to maximize the network's output.
Phase 3: Standardizing success
By the third month, this should be a routine. You are no longer scrambling to find content. You have a steady rhythm. This is when you present your progress to leadership. Show them how the network has increased your organic visibility without adding hours to your workload. You have moved from a chaotic, manual content schedule to a system that automates the distribution of your brand. You are now focused on refining the strategy, not just keeping the lights on.
Navigating the unexpected
Remember that platform issues, such as page removals, are part of the process. Do not get stressed when it happens. TIDE handles the replacements. Your job is to keep the content stream flowing. If you focus on the quality of your videos and the consistency of your submissions, the network will continue to reach your audience. You are building a resilient system that thrives on volume, not perfection, allowing you to dominate local feeds while managing your time effectively.
Your first 90 days are about building a repeatable, low-friction content habit that powers an automated network to expand your dealership's reach.
See your network before you hire.
Tell us what your automotive dealer group already makes and how you get customers today. We'll show you a real network running live and tell you honestly whether it fits. It costs about the same as one marketing hire.
Follow-up questions
What happens if a team member refuses to record?
Clearly explain the link between their video content and the local inquiries that lead to their commissions. It is a win for them too.
Should I be posting manually as well?
You can, but the network is designed to automate the heavy lifting of daily distribution, freeing you up to focus on strategy.
How do I know if it is working?
Look for a steady, upward trend in profile visits and local messages. These are the direct results of your increased organic footprint.