Moving away from ad-focused work
If you are tired of managing ad campaigns all day, this is the solution. An organic distribution network takes the load off your shoulders. You provide the video clips, and the system handles the rest. This frees you up from the daily struggle of ad management and allows you to focus on the creative side of marketing. You get to spend more time making great content and less time worrying about campaign budgets and auction prices.
Understanding managed content networks
A managed content network is a set of many brand-owned Instagram pages, for example 50 pages like @brand.daily or @brand.clips, that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend. This is the simple solution you need to scale.
Focusing on creative strategy
With the technical distribution handled by a provider like TIDE, your creative work is the main focus. You can try different angles, test new ideas, and build a more engaging brand presence for your game. This makes your role much more fulfilling. You are the creative director of a large, automated channel, and your efforts are directly leading to more downloads. It is a great way to grow your skills.
Showing your impact on results
When you can show that your game is getting traffic from an independent organic channel, your value is clear. You are helping the studio grow without just burning money on ads. This is a very compelling success story to tell your boss. You are managing a powerful asset, saving the studio money, and driving results. That is a great outcome for you and the team.
Automate your content distribution with a managed network to reduce your studio's reliance on paid ads and focus on creative impact.
See your network before you hire.
Tell us what your mobile game studio already makes and how you get customers today. We'll show you a real network running live and tell you honestly whether it fits. It costs about the same as one marketing hire.
Follow-up questions
How do I make sure the clips are great?
Focus on the action. The more dynamic your video, the better it will perform. Use the network to test different styles until you find what works.
Is it hard to get started?
No. The hardest part is getting your video clips ready. Once you have those, the provider takes it from there.
How can I show my progress?
Keep track of how many clips are posted and the resulting traffic. It is a very easy metric to show your team and report your success.